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TTD Denies Alcohol Incident in Tirumala – Warns Against Fake News

Shiva Venkateswara Jun 10, 2025 Updated Apr 22, 2026 3 min read

TTD denies viral video of alcohol use in Tirumala. Incident happened outside temple limits. Legal warning issued against fake news spreaders.


TTD Denies Alcohol Incident in Tirumala, Calls Video Fake and Misleading

TTD denies viral video of alcohol use in Tirumala. Incident happened outside temple limits. Legal warning issued against fake news spreaders. .

The Tirumala Tirupati Devasthanams (TTD) has firmly denied the authenticity of a viral video that falsely claims a man was consuming alcohol inside the sacred premises of Tirumala temple. The board clarified that the video was misleading and taken outside Tirumala limits, near the Alipiri footpath.


What Happened?

A viral video circulated on social media claimed to show a man drinking alcohol in Tirumala. The footage triggered outrage among devotees, who consider the hill shrine of Lord Venkateswara a no-alcohol, sacred zone.


TTD Clarification

In a press release issued on June 9, 2025, the TTD clarified:

  • The incident occurred outside the security check post, near the start of Alipiri footpath, which is not under Tirumala’s jurisdiction.
  • The area in the video is not part of Tirumala, and any claims saying otherwise are false propaganda.
  • Such rumors harm the spiritual integrity of the temple and mislead crores of devotees.

TTD strongly condemned the attempt to spread false information and warned of strict legal action:

“It is a great sin to spread false propaganda about corruption or misconduct in Tirumala. The ‘alcohol in Tirumala’ narrative is completely untrue.”

The board also stated that spreading such rumors is a punishable offense and legal action will be initiated against individuals or platforms sharing misleading content.


TTD Appeals to Devotees

TTD made a humble appeal:

  • Do not believe or forward unverified videos or rumors about Tirumala.
  • Devotees are requested to trust only official announcements by TTD.
  • Uphold the sanctity of the holy site, which is revered by millions globally.

Protecting the Sanctity of Tirumala

Tirumala is known for its strict religious discipline, where alcohol, smoking, and non-vegetarian food are strictly prohibited. Every devotee is required to:

  • Pass through security checks at Alipiri
  • Follow temple customs and dress code
  • Maintain spiritual decorum throughout the visit

This incident highlights the importance of verifying facts before sharing content that could damage the reputation of India’s most visited pilgrimage site.


FAQs – Alcohol Incident Clarification

Q: Did the alcohol incident happen inside Tirumala temple?

A: No. TTD confirmed the video was taken outside Tirumala, near Alipiri, and is unrelated to temple premises.

Q: What action will TTD take?

A: Legal notices and action will be taken against anyone spreading false information.

Q: Are alcohol and similar items allowed in Tirumala?

A: Absolutely not. Alcohol, meat, smoking, and any form of intoxicants are strictly banned.


Editor’s Note — Tirumala Update, April 2026

As of April 2026, Tirumala continues to be among the world’s busiest pilgrimage destinations, with daily pilgrim footfall typically ranging between 60,000 and 90,000 on ordinary weekdays and climbing well past 1 lakh on weekends, school holidays, and festival periods. Sarva Darshan (free) queue wait times have generally hovered between 8 and 24 hours depending on the day, while Special Entry Darshan (SED) slots continue to move considerably faster. The TTD Board, under the Government of Andhra Pradesh, continues to review operational policies, tender processes, and temple administration matters periodically.

  • For latest official announcements and press releases, refer to news.tirumala.org.
  • For booking and pilgrim services, always verify on tirumala.org before travel.

Pilgrims are advised to plan extra buffer time during peak seasons.

Last reviewed: April 22, 2026

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Shiva Venkateswara

Shiva Venkateswara is the founding editor of Tirumala Tirupati Online. With over 8 years of dedicated coverage of the Tirumala Tirupati Devasthanams (TTD) and the Sri Venkateswara Swamy Temple, he has personally completed pilgrimages to Tirumala 50+ times, walking the Alipiri and Srivari Mettu footpaths, observing every major arjitha seva, and touring every guest house, mutt, and accommodation block in both Tirumala and Tirupati. His on-the-ground reporting drives the site's day-by-day darshan-status updates, room-availability charts, and festival schedules.His coverage spans TTD darshan procedures (Sarva Darshan, ₹300 Special Entry, SSD tokens, Srivani Trust, Divya Darshan, Supatham VIP), accommodation booking (online quota, CRO walk-ins, all major mutts and choultries), sevas (Arjitha, Daily, Weekly), and broader South Indian temple traditions including Srikalahasti, Bhadrachalam, Tiruchanur, Kanchipuram, Madurai, and the Char Dham circuit. He has interviewed senior TTD staff, peetadhipathis, and tour operators to verify the booking processes, timings, and pricing documented on the site.He launched Tirumala Tirupati Online on August 15, 2017 with the goal of giving Indian and NRI devotees a single trusted source for darshan information that previously lived only in Telugu pamphlets, regional newspapers, and word-of-mouth. The site now publishes daily updates across 2,900+ guides reaching pilgrims in English, Telugu, Tamil, Kannada, and Hindi.Editorial standards: every booking process, timing, and price published on the site is cross-verified against the official TTD portal (tirupatibalaji.ap.gov.in) and TTD-issued circulars before publication. Reader-reported errors are corrected within 24 hours. The site does not accept paid placements for booking-related content; AdSense advertising is disclosed per Google policy. Affiliate links use rel="sponsored noopener".Contact: editor@tirumalatirupationline.com. Connect on X (Twitter) @tirumalatirupati and Facebook @tirumalatirupationline.

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